Internet listing
A polished property description ready for realestate.com.au, Domain or other similar portals as well as your agency website. The writing is shaped around the home, its likely audience and the details that deserve attention.
Australia-wide
Real estate writing for agents
Professional property listing writing for independent agents and real estate agencies.
Get your internet listing, three headlines, signboard copy and brochure copy for $99 per property.
Same-day turnaround available · Free revisions · No property visit required
Property listing writing made easier
Send the property details. Get polished copy back.
Writing a property listing can easily become another task squeezed between appraisals, vendor calls, open homes and campaign deadlines. My business, Wordstamp, gives agents a straightforward way to outsource the writing without adding a complicated briefing process.
Send through the photos, floorplan, vendor notes and any agency requirements by email. Videos can also be sent by WhatsApp when they help show the flow, condition or standout features of the property. I review the material and write the complete listing package in the format your agency needs.
One package
What is included in your $99 property listing package?
Three headlines
Three distinct headline options, giving you different angles to present to the vendor or use across the campaign.
Signboard copy
Concise copy written for the board format your agency uses, including supplied word or character limits.
Brochure copy
A shorter supporting description for print or digital brochures, adapted to your template, tone and required length.
Need more campaign material?
Additional property marketing assets
Window posters, DL cards and other additional written assets can be added for $10 per asset.
Flexible support for different workflows
Real estate copywriting for independent agents and agencies
Independent agents
Get professional property writing without needing an in-house marketing team. Send each listing as it comes in and receive a complete, ready-to-use package at a predictable flat rate.
Real estate agencies
Add reliable writing capacity to your team without increasing its internal workload. I can follow your agency style guide, templates, preferred structure and character limits across multiple listings.
Not limited to one kind of campaign
Writing for virtually any property listing
Every property needs a different angle. The writing is adjusted to the home, campaign and audience rather than forced into a generic template.
- Residential sales listings
- Rental listings
- Apartments and townhouses
- Family homes and prestige property
- Renovation and development opportunities
- House-and-land and new-build campaigns
- Commercial and mixed-use property
- Off-market and pre-market listings
A simple remote service
How the real estate writing process works
Send the property material
Email the photos, floorplan, key features, vendor notes and agency requirements. Send supporting video through WhatsApp when useful.
I write the package
The property material is reviewed and turned into clear, well-structured listing copy that reflects the home and follows your required format.
Receive ready-to-use copy
Send the brief before 12pm Monday-Friday for same-day delivery. Work received later is returned the same day where possible or by the next business morning.
Built around the realities of agency work
Accurate, adaptable and easy to work with
Written to your agency format
Different agencies use different structures, tones and limits. Supply your preferences once and they can be followed for future listings.
Free revisions
Revisions are included, whether new information comes to light or you simply want wording adjusted before the campaign goes live. Revisions are included before the campaign goes live and apply to that campaign only, not future relistings.
Human judgement where it matters
Every property is reviewed individually, allowing the writing to reflect the photographs, floorplan, audience and agent brief rather than reading like a generic template.
Consistent pricing
The core package is $99 per property, whether you send an occasional listing or require ongoing support across a busy agency.
Property industry experience
Real estate writing informed by eight years in the industry
Wordstamp is based in Melbourne. I work directly with agents and agencies across Australia. Every listing is written by me, with the copy tailored to each client's brand, process and campaign requirements. I currently support teams within Ray White, Nelson Alexander, Barry Plant and independent agents.
Frequently asked questions
Questions about Wordstamp’s real estate writing services
What do I need to send?
Send the property photos, floorplan, key features, vendor notes, location details and any agency formatting requirements by email (sales@wordstamp.com.au) Videos can also be sent through WhatsApp to myself (Anne) on 0423 489 450
Do you need to inspect the property?
No. Wordstamp is a remote property writing service. Clear photographs, a floorplan and accurate notes provide the information needed for most listings.
Can you follow our agency style guide?
Yes. Supply your preferred tone, layout, templates, word limits or character limits, and the copy will be written to suit them.
What happens if I need changes?
Revisions are free. Send through the requested changes or any additional property information and the copy will be updated for that campaign.
Do you only write residential sales listings?
No. Wordstamp can write for residential sales, rentals, developments, prestige property, commercial campaigns, off-market listings and other property marketing requirements.
How quickly will I receive the copy?
Briefs received before 12pm on business days are scheduled for same-day turnaround. Briefs received later are returned the same day where possible or by the next business morning.
See whether Wordstamp fits your workflow
Try your first ad free
Send through the property photos and notes. There is no invoice and no ongoing commitment; just a complete listing package so you can assess the writing and turnaround for yourself.