Australia wide

Real estate copywriter for agents $99, same day*

Property listing copywriting, signboard copy and brochure copy for agents Australia-wide.
Written by a human who knows property.

Send your next listing

About Anne - Your real estate copywriter

I have been writing property listings for Australian real estate agencies for 8 years. I currently write for teams within Ray White, Nelson Alexander, Barry Plant and independent agencies around the country.

Based in Melbourne, I work with agents and agencies Australia-wide. Most listings are handled remotely where agents send through the brief, photos, floorplan and any supporting video, and I take care of the writing. For Melbourne-based campaigns where you or your vendor would prefer a more hands-on approach, an optional on-site property visit is also available.

My standard service is $99 per property, same-day turnaround*.

How my property listing copywriting service works

Outsource your property listing writing without adding another step to your day. Send the brief, I handle the copy, and you get it back ready for your campaign.

1

You send

Email photos, floorplan and vendor notes to my inbox.

2

I write

I review the assets, research the location and write the property listing, headlines, signboard and brochure copy to suit your campaign.

3

You get it back

*Same-day turnaround. Email me before 12pm AEST Monday-Friday and you'll have it by end of day. After 12pm, next business morning.

Included in your property listing copywriting package

One flat fee, three core deliverables. Every property copywriting package includes:

Internet listing

The property listing copy you upload to realestate.com.au and other property portals. Around 200 words, comes with 3 headlines to choose from.

Signboard copy

The words that go on the board outside the property. Some agencies have character limits or style guides. I write to your spec.

Brochure copy

The printed or digital brochure for open-home attendees. Formats vary client to client. I adapt to whatever template or style you use.

Additional assets

Need extra marketing pieces such as window posters or DL cards? Add them to your package for $10 per asset.

Every agency has its own format. Some are bound by style guides, some by character limits. Whatever yours is, I write to it.

Optional Melbourne service

Prefer me to see the property in person?

For campaigns where you or your vendor would value a more hands-on approach, I can visit the property, gather the details in person and then write the complete listing package.

Most Wordstamp listings are written remotely. On-site visits are simply an additional option for Melbourne-based campaigns.

Trusted by

including independent agents across Australia

Feedback from local real estate agents

“Anne is super responsive and always delivers within the 24hr turnaround she promises. It’s one less thing I have to worry about. The copy for our property listings are spot on every time.”

[Monica Chen] Licensed Estate Agent,
Nelson Alexander

“Anne consistently captures the key features and character of each home. The copy is polished, accurate and presents the property in a way both our team and our vendors feel confident about.”

[Josh Hommelhoff] Director/Sales Consultant, Ray White

“Anne consistently delivers high-quality property copy and has added real efficiency to our business. Her work is polished, reliable and tailored to each campaign, and I’m exceptionally happy with both the quality of her writing and her turnaround times.”

[Joelene Paterson] Principal/Elite Agent,
Joelene Paterson Property

Human-led real estate copywriting. More than generated words

Technology may support parts of my working process, but every property listing is personally shaped, edited and finalised by me. I review the photos, floorplan, agent notes, intended audience and agency requirements, while also researching the local area, nearby amenities and relevant school zones where required. I then refine the copy until it accurately reflects the property and feels right for the campaign. Nothing is simply "generated" and sent through untouched.

Free revisions are always included for that campaign.

Send your next listing

One less job on your list. Send through the property details and I’ll turn them into polished listing, brochure and signboard copy.

Send your next listing

Real estate copywriting pricing

$99 per property

Standard off-site property copywriting.

Property listing, signboard and brochure copy included for one flat fee. Send through the brief, photos, floorplan and supporting material, and I’ll take care of the writing.

Optional Melbourne service
$155 per property

On-site property copywriting.

For Melbourne campaigns where you or your vendor would prefer a more hands-on approach, I can visit the property, gather the details in person and then write the complete listing package.

Learn more about on-site property visits →

New clients

Invoiced per ad with 14-day payment terms.

Volume clients

Monthly billing with 28-day payment terms. Standard off-site listings remain $99 per property, no matter how many you send.

Get in touch

I am based in Melbourne, servicing agencies Australia-wide.

Send your photos and vendor notes. I will write your property copy and get it back to you. Simple as that.